Skip to content
HR DigitalWeb logo

How I work

A simple, transparent website development process from first call to launch

You always know what's happening, what comes next and what it costs. Whether it's a website, a landing page or a marketing project, every HR DigitalWeb project follows the same 6 steps, so you know exactly how freelance projects work with me before we start.

  1. 30 mins

    Step 01: Free discovery call (30 minutes)

    Your business, goals, audience, competitors and timeline.

    DiscoveryDetails

    We talk through your goals, who your customers are, what competitors are doing, the features you need and when you'd like to launch, so we agree on the basics before I suggest anything.

    You getCall notes and a first outline of the scope

  2. 48 hours

    Step 02: Plan and fixed quote

    Within 48 hours: a written plan, sitemap or campaign outline, timeline and price.

    Fixed quoteDetails

    Within 48 hours you get a written proposal with the sitemap or campaign outline, what's included, the milestones, the timeline and one fixed price.

    You getWritten proposal with a fixed price

  3. Design

    Step 03: Design and content

    Wireframes, mock-ups and copy shared for your feedback before we build.

    Your feedbackDetails

    I create wireframes, visual mock-ups and draft copy, then share preview links so you can give feedback and approve the direction before any development starts.

    You getMock-ups and copy drafts to review

  4. Build

    Step 04: Build and test

    Development, integrations, tracking and testing on every device.

    TestingDetails

    Clean, fast development with analytics, forms and CRM connected, speed optimised and tested on mobile, tablet and desktop before you see the finished version.

    You getA private preview link to test everything

  5. Go-live

    Step 05: Launch and handover

    Go-live, SEO checks, analytics and a recorded training video.

    HandoverDetails

    I connect your domain, launch the site, check Google Search Console and analytics, and record a video walkthrough showing your team how to update content.

    You getYour live site plus a training video

  6. Ongoing

    Step 06: Grow

    Optional monthly support for content, email, social media and CRM.

    MonthlyDetails

    Keep momentum after launch with optional monthly support: new content, email newsletters, social media posts and CRM tweaks, part of a digital marketing process that keeps improving.

    You getA monthly summary of work and next steps

  • Always in the loop

    You know where your project stands at every step, with no guesswork.

  • Fixed price, agreed upfront

    A written quote before any work starts, so there are no surprise invoices.

  • Talk to the person doing the work

    You deal with me directly, not an account manager passing messages along.

Smooth onboarding

What I need from you

Your logo and brand files, access to your existing accounts (domain, hosting, CRM), and timely feedback at each milestone. That's it.

Preparation guide

Logo and brand files

Why it matters: So your new website or campaign looks like your brand on every screen, from the first mock-up.

Good to have ready

  • Logo as SVG, AI or a high-resolution PNG
  • Brand colours (hex codes, if you have them)
  • Font names or font files
  • Photos, images or brand guidelines you already use

Communication

How we stay in touch

Updates by email, WhatsApp or Slack, a shared project tracker, and replies within one business day.

No radio silence

Clear, reliable communication at every step

You'll never have to guess where your project stands. I combine quick messages, short video walkthroughs and a shared tracker, so you always know what's happening.

Reply time
1 business day
Progress
Shared tracker

Direct accessYou talk to me, the person doing the work

Your choiceEmail · WhatsApp · Slack

Updates by email, WhatsApp or Slack

Pick the tool your team already uses every day, and that's where I'll keep you updated.

  • A shared Slack channel or WhatsApp chat, if you prefer
  • Short email summaries after each milestone
  • Quick screen-recorded videos to walk you through designs and builds

Always visibleNotion · Trello · ClickUp

A shared project tracker

A simple board showing what's done, what's in progress and what's next, so you can check in any time.

  • A task board in Notion, Trello or ClickUp
  • Clear milestones and expected dates
  • One place for files, feedback and approvals

Quick repliesWithin 1 business day

Replies within one business day

Questions and feedback get a reply within one business day, so your project never stalls.

  • A reply within one business day, Monday to Friday
  • Urgent issues around launch handled the same day
  • Regular progress updates, even when you don't ask